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La Roche-Posay Names Sun Yingsha as Brand Ambassador for Skin Repair

Merging the Brand’s "Expert Repair" Philosophy with Sun Yingsha’s Bold and Tenacious Sporting Spirit
Bottega Veneta Brings New Year Festivities to Liuyang, Hunan

Showcasing its deep respect for Chinese traditions
Playful and Versatile: Fashion and Accessories Brands Shine with Year of the Snake Collections

Fashion and accessories brands often stand out with vibrant collaborations and exclusive collections
How Luxury Brands Are Telling Cultural Stories Through the Symbol of the Snake

Transforming tradition into meaningful and captivating stories
Hourglass's First Themed Exhibition in China, Debuts in Shanghai

Celebrating the Launch of the New RED 0 Shade for Solid Lip Gloss
dunhill Launches Pop-Up Boutique at Shanghai Plaza 66

Introducing the Exclusive Year of the Snake Collection
Through Emotion and Tradition, Luxury Brands Present Diverse Lunar New Year Campaigns

Burberry, CELINE, Miu Miu, Boucheron, TOM FORD
How Are Luxury Brands Weaving the Theme of "The Snake" into Their CNY Storytelling?

Gucci, Balenciaga, Dolce&Gabbana, Montblanc
Girard-Perregaux Shifts to Direct-Operation Model in China

Align more closely with its growth ambitions
Watchmakers&Jewelry Maison celebrate Snake Lunar New Year with Limited Edition Timepiece

Unveiled their stunning tributes to the Year of the Snake in watchmaking

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