Fuerjia Releases Interim Performance Report for the First Half of 2023 Fiscal Year

On August 24th, Fuerjia announced its interim performance report for the first half of the 2023 fiscal year. During this period, the company's total operating income increased by 6.33% year-on-year to 869 million yuan. Operating profit decreased by 0.41% year-on-year to 471 million yuan. Total profit decreased by 0.97% year-on-year to 471 million yuan. Net profit attributable to shareholders of the company decreased by 1.09% year-on-year to 354 million yuan.

Fuerjia stated that the growth in operating income was mainly due to the continued growth of online direct sales income during the reporting period. The decrease in net profit was primarily caused by increased sales expenses driven by the growth of online sales, the utilization of the Northern Beauty Valley by the company, and continued increases in research and development expenditures.

ConCall：

This is the first detailed financial report released by Fuerjia since its listing. Despite some fluctuations in its stock price after going public and the criticism of less research investment than it should have, it must be acknowledged that Fuerjia seized a great opportunity for its IPO. 

It is not difficult to imagine, under the crisis of Japanese cosmetics, that domestic cosmetics that are safer, relatively cost-effective, and easier to buy will attract much more consumers. Moreover, domestic brands like Fuerjia will be a wonderful choice for investment. (Extended reading: What's worth researching about beauty products that don't look good enough?)