adidas Appoints Puma Boss Bjørn Gulden as CEO

By NEWSROOM

Updated Sept.5, 2023 11:02

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Bjørn Gulden marking the best performance in Puma's history.

adidas has confirmed that Bjørn Gulden, the current CEO of Puma, will assume the role of the new global CEO of adidas starting from January 1^st, 2023. The two companies have already begun negotiations regarding the transition.

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adidas Appoints Puma Boss Bjørn Gulden as CEO

HOT

LOEWE Launches Its First "Crafted World" Exhibition in Shanghai

Atelier Cologne Completes Revamp, starting with the Chinese market

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