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What Arc’teryx’s “Ascending Dragon” Controversy Reveals About Brand Ambition in China
A controversial art-led campaign that backfired
Van Cleef & Arpels Doesn’t Play the Trend Game—And That’s Exactly Why It Works in China
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Orveda Unveils First-Ever Flagship Boutique in Shanghai
As it deepens its China strategy
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Six-decade legacy of ginseng innovation
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China’s Next Fashion Takeover? Capital Goes Global—Again
From Anta to Bosideng, a new generation of Chinese buyers is redefining cross-border fashion M&A
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The brand’s latest push into fashion-forward running culture
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How Fashion Brands Are Cracking Xiaohongshu’s Code
Brands are finding new ways to turn authenticity into influence
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